This month's Spotlight on Samsung Mobile Innovator is GyPSii.
In a relatively short space of time they have become a major player in the mobile value-chain. Apart from having a really neat product which allows you to stay connected with your friends and generate contentt while you're on the go, their success can also be attributed to their open and collaborative approach to the eco-system, particularly through OpenExperience (OEx), GyPSii’s recently announced Application Programming Interface Service.
The decision to have an open API is definitely paying dividends. Indeed, since this Spotlight was authored, they have announced a further innovation with the launch of GyPSii CONNECT. This web-based service allows GyPSii users to automatically update and share their status, newly-created places and friends in real time across other social networks. Currently they have SNS players Twitter and Facebook on board, but something tells us at SAMMI this list will continue to grow.
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